A new and prestigious journal (100% rejection rate, talk about selective!). Got me thinking about starting a Journal of Universal Acceptance, which would guarantee a 100% acceptance rate* so you can pad your CV with "Accepted" submissions from the moment you submit them. Even better, maybe a Journal of Anticipated Submissions, so you can focus on padding your CV without wasting precious time actually writing manuscripts. Oooh, the possibilities are endless...*guaranteed to be accepted before the end of the universe, or around the same time that the editor will reply to author queries regarding the status of their manuscripts.
Update: Starting from an NPR blog entry about the JUR, I came across a brief interview with the editor, which refers to a Journal of Are You Fucking Kidding, which has an entry about the seemingly "legitimate" journal Nature and Science (as in "I've had my work published in Nature and Science"). Indeed, there is a fine line between stupid and clever...
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