
Upon my return from the GRC, I happened upon a Facebook posting by the nice folks at Tecplot (the software we use for most of our visualizations, and also highly recommended), pointing to an enlightening IBM report entitled "Why should engineers and scientists be worried about color" (from where the above image is taken). With great enthusiasm I passed it along to some of the GRC attendees with whom I had discussed my longstanding, albeit naive, interest on this topic. Only later did I realize that the report was actually from the mid-90s, and that those to whom I'd sent it were well aware of it. (I blame it on my jetlag. :-)
Anyway, one of these individuals, Robert Simmon from NASA (check out his work at the Earth Observatory), provided me with the following useful links for helping to design more suitable colour mappings.
http://colorusage.arc.nasa.gov/ColorTool.php
http://colorbrewer2.org/
If you come across others, please feel free to add a comment to this post.